سرمایه‌گذاری در گردشگری؛ راهکاری برای توسعه روستایی: مطالعه موردی روستای آزادگان، شهرستان بن

نوع مقاله : مقاله پژوهشی

نویسندگان

1 دانش آموخته کارشناسی ارشد اقتصاد کشاورزی، دانشگاه اردکان، یزد، ایران.

2 دانشیار اقتصاد کشاورزی، دانشگاه اردکان، یزد، ایران.

3 استادیار اقتصاد کشاورزی، دانشگاه اردکان، یزد، ایران.

4 استادیار اقتصادکشاورزی، دانشگاه اردکان، یزد، ایران.

چکیده

مدیریت و بهره‌برداری پایدار از زیست بوم‌های طبیعی و نیمه‌طبیعی مستلزم داشتن اطلاعات کافی از ارزش‌های اقتصادی خدمات زیست‌بوم‌هاست. هدف پژوهش حاضر برآورد ارزش گردشگری حاشیه رودخانه زاینده رود در محدوده روستای آزادگان شهرستان بن و بررسی نقش گردشگری در توسعه این روستا بود. برای برآورد ارزش اقتصادی، از روش ارزش‌گذاری مشروط (CVM) با بهره‌گیری از رهیافت ترجیحات اظهار شده و مدل لوجیت استفاده شد. گردآوری داده‌های مورد نیاز با تکمیل 554 پرسشنامه انتخاب دوگانه دوبعدی در روستای آزادگان در سال 1396 صورت گرفت. نتایج تحقیق نشان داد که متغیرهای سن، تحصیلات و درآمد پاسخ‌گویان اثر مثبت و معنی‌دار و متغیرهای اندازه خانوار و مبلغ پیشنهادی اثر منفی و معنی‌دار بر تمایل به پرداخت (WTP) دارند. همچنین، بر پایه نتایج تحقیق، میزان تمایل به پرداخت هر فرد 8490 ریال در ماه و ارزش کل گردشگری حاشیه زاینده رود 59/6881 میلیون ریال برآورد شد. از این‌رو، می‌توان با توجه بدین موهبت ارزشمند، به اتخاذ سیاست‌های لازم برای سرمایه‌گذاری در توسعه روستایی پرداخت.

کلیدواژه‌ها

موضوعات

عنوان مقاله [English]

Investment in Tourism; A Solution for Rural Development: A Case Study of Azadegan Village, Ben County of Iran

نویسندگان [English]

  • F. Bahrami Chaleshtori 1
  • A. Fatahi Ardakani 2
  • A. Neshat 3
  • M. Fehresti Sani 4
1 MSc Graduate in Agricultural Economics Engineering, Ardakan University, Yazd, Iran
2 Associate Professor, Agricultural Economics Engineering, Ardakan University, Yazd, Iran
3 Assistant Professor, Agricultural Economics Engineering, Ardakan University, Yazd, Iran
4 Assistant Professor, Agricultural Economics Engineering, Ardakan University, Yazd, Iran.
چکیده [English]

Sustainable management and exploitation of natural and semi-natural ecosystems require adequate information about the economic values of ecosystem services. This study aimed at estimating the value of tourism on the margin of Zayandehrood river in the area of Azadegan village of Ben County in Iran as well as studying the role of tourism in the development of this village. For this purpose, the economic value was estimated in contingent valuation method (CVM) using the general preferences approach and the logit model. The required data were collected by completing 554 double-duplex selection questionnaires in the studied village in 2017. The study results showed that the variables of age, education and income of respondents had significantly positive effects and the variables of household size and the proposed amounts of money (BID) had significantly negative effects on willingness to pay (WTP). Also, each person's WTP was estimated 8490 IR rials per month and the total value of tourism on the margin of the river was estimated to be 6,888 million IR rials. Therefore, policies for investment in rural development might be taken with due consideration to this valuable endowment.

کلیدواژه‌ها [English]

  • Tourism
  • Contingent Valuation
  • Willingness to Pay (WTP)
  • Development
  • Azadegan (Village)
  • Ben (County)

مراجع

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